The digital multinational : navigating the new normal in global business / Satish Nambisan, Yadong Luo.

By:

Nambisan, Satish

Language: eng Series: Publication details: Massachusetts : The MIT Press, 2022.Description: 246 pages : illustration ; 24 cmISBN:

9780262046329

Subject(s):

LOC classification:

HD 2755.5 N174d 2022

Contents:

Globalization in transition in the digital age -- Digital global business connectivity -- Connecting with global markets and customers digitally -- Connecting with global partners, platforms, and ecosystems digitally -- Connecting with foreign subsidiaries and managing global activities digitally -- Connecting with global innovation and knowledge digitally -- Internationalizing business models digitally -- Global entrepreneurship in the digital age -- Managing risks in digital global business -- Digital intelligence and digital resilience: putting digital global business connectivity into practice.

Summary: "A practical guide for business leaders for creating strategy that addresses the conflict between globalization made possible by digital technology and regionalization found on the ground"-- Provided by publisher.

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Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Libro	Biblioteca Juan Bosch	Biblioteca Juan Bosch	Ciencias Sociales	Ciencias Sociales (3er. Piso)	HD 2755.5 N174d 2022 (Browse shelf(Opens below))	1	Available		00000174455

Globalization in transition in the digital age --
Digital global business connectivity --
Connecting with global markets and customers digitally --
Connecting with global partners, platforms, and ecosystems digitally --
Connecting with foreign subsidiaries and managing global activities digitally --
Connecting with global innovation and knowledge digitally --
Internationalizing business models digitally --
Global entrepreneurship in the digital age --
Managing risks in digital global business --
Digital intelligence and digital resilience: putting digital global business connectivity into practice.

"A practical guide for business leaders for creating strategy that addresses the conflict between globalization made possible by digital technology and regionalization found on the ground"-- Provided by publisher.

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