Strategic brand communication campaigns / Don E. Schultz, Beth E. Barnes.

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TextPublication details: Lincolnwood, Ill. : NTC Business Books, c1999.Edition: 5th edDescription: xxi, 378 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Vol info	Copy number	Status	Date due	Barcode
Libro	Biblioteca Juan Bosch	Biblioteca Juan Bosch	Ciencias Sociales	Ciencias Sociales (3er. Piso)	HF 5823 S387s 1999 (Browse shelf(Opens below))	1	1	Available		00000118264

Rev. ed. of: Strategic advertising campaigns. 4th ed. c1995.

Includes bibliographical references and index.

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