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1.
The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz. by Series: LEA's communication series
Edition: 3. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mahwah, N.J. : L. Erlbaum Associates, 2007
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5826.5 K19m 2007.

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2.
The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz. by Series: LEA's communication series
Edition: 2. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mahwah, N.J. : Lawrence Erlbaum, 2003
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5826.5 K19m 2003.

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