Normal view MARC view ISBD view

Creative strategies : idea management for marketing, advertising, media and design / Mario Pricken.

By:

Material type: Text

TextLanguage: English Original language: German Publication details: London ; New York : Thames & Hudson, 2010.Description: 311 p. : col. ill. ; 27 cmISBN:

Subject(s):

LOC classification:

Contents:

Creative culture -- Creative team leading -- Creative teams -- Creative briefing -- Creative process -- Creative spaces.

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Home library	Collection	Call number	Vol info	Copy number	Status	Date due
Libro	Biblioteca Juan Bosch	Biblioteca Juan Bosch	Ciencias Sociales	HF 5823 P947c 2010 (Browse shelf(Opens below))	1	1	Available

Originally published in German under title: Clou : strategisches Ideenmanagement in Marketing, Werbung, Medien & Design. Mainz : Schmidt, 2009.

Includes bibliographical references (p. 309-311) and index.

Creative culture -- Creative team leading -- Creative teams -- Creative briefing -- Creative process -- Creative spaces.

There are no comments on this title.

to post a comment.