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Web TV series : how to make and market them... / Dan Williams.

By: Language: English Publication details: Harpenden : Creative Essentials, 2012Description: 224 p. ; 20 cmISBN:
  • 9781842437858
Subject(s): LOC classification:
  • PN 1992.5 W722w 2012
Summary: Today, people can watch television shows, feature films, live sporting events, and just about anything they want on their computers, tablets or phones. As the new media marketplace continues to grow, so does demand for original content and opportunites for filmmakers. Online distributors - such as YouTube, Hulu, and Funny or DIe - are interested in acquiring web series (episodic digital entertainment, like mini-TV shows) that attract audiences and appeal to advertiser. Web TV Series...How to Make and Market Them provides advice and expertise to help readers create their own original, successful online shows - projects that can be profitable, potentially developed into film or television properties, and help to start a career in the industry. Readers will learn how to develop characters and stories designed for new media platforms, and find tips for planning, shooting, and editing that are tailored specifically to web series production. This book also extensively covers the latest distribution platforms and social media marketing strategies, as well as examples of how to find financial sustainability through advertisers, branded content, and sponsorship partners. Web Series has all of the tools necessary for both aspiring and experienced filmmakers to make the most of this growing new medium.
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Holdings
Item type Current library Home library Collection Shelving location Call number Copy number Status Date due Barcode
Libro Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Humanidades Humanidades (4to. Piso) PN 1992.5 W722w 2012 (Browse shelf(Opens below)) 1 Available 00000157399

Today, people can watch television shows, feature films, live sporting events, and just about anything they want on their computers, tablets or phones. As the new media marketplace continues to grow, so does demand for original content and opportunites for filmmakers. Online distributors - such as YouTube, Hulu, and Funny or DIe - are interested in acquiring web series (episodic digital entertainment, like mini-TV shows) that attract audiences and appeal to advertiser. Web TV Series...How to Make and Market Them provides advice and expertise to help readers create their own original, successful online shows - projects that can be profitable, potentially developed into film or television properties, and help to start a career in the industry. Readers will learn how to develop characters and stories designed for new media platforms, and find tips for planning, shooting, and editing that are tailored specifically to web series production. This book also extensively covers the latest distribution platforms and social media marketing strategies, as well as examples of how to find financial sustainability through advertisers, branded content, and sponsorship partners. Web Series has all of the tools necessary for both aspiring and experienced filmmakers to make the most of this growing new medium.

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