000 01788pam a2200421 a 4500
001 50525
005 20230411085648.0
008 050517s2005 nyu b 001 0 eng
010 _a 2005014293
035 _a(OCoLC)ocm60500095
040 _aDLC
_cDLC
_dBTCTA
_dYDXCP
020 _a1933360038
020 _a9781933360034
029 1 _aYDXCP
_b2231378
029 1 _aNZ1
_b9520762
035 _a(OCoLC)60500095
050 1 4 _aZ249.3
_bC67 2005
082 0 0 _a686.2
_222
049 _aGRAL
100 1 _aCost, Frank.
245 1 4 _aThe new medium of print :
_bmaterial communication in the Internet age /
_cFrank Cost.
260 _aRochester, NY :
_bRIT, Cary Graphic Arts Press,
_cc2005.
300 _axvi, 256 p. ;
_c22 cm.
440 0 _aPrinting industry center series ;
_v1
504 _aIncludes bibliographical references (p. 233-238) and index.
505 0 _aContent -- Formatting -- The print production input supply chain -- Printing processes -- Print finishing -- Print distribution -- The value of print -- Publishing -- Marketing communications -- Large format and outdoor advertising -- Advertising at the point of purchase -- Printing in the office -- Currency and security documents -- Apparel and decorative products -- Non-graphical applications of print -- A new industry emerges.
650 0 _aPrinting
_xTechnological innovations.
650 0 _aPrinting
_xSocial aspects.
650 0 _aDigital printing.
650 0 _aElectronic publishing.
650 0 _aCommercial art.
650 0 _aVisual communication.
856 4 1 _3Table of contents
_uhttp://www.loc.gov/catdir/toc/ecip0513/2005014293.html
938 _aBaker and Taylor
_bBTCP
_n2005014293
938 _aYBP Library Services
_bYANK
_n2231378
942 _2lcc
_cbk
994 _aC0
_bDRFGD
999 _c105503
_d105503