000 02888cam a2200421 i 4500
999 _c114858
_d114858
001 18145125
003 BJBSDDR
005 20230411090709.0
008 140509s2014 nyua b 001 0 eng
010 _a 2014017834
020 _a9781455582341 (hardback)
040 _aDLC
_beng
_cDLC
_erda
_dDLC
041 _aeng
042 _apcc
043 _an-us---
050 0 0 _aHD 9696.8
_bS349g 2014
082 0 0 _a338.7/6102504
_223
100 1 _aSchmidt, Eric,
_d1955-
_91405
245 1 0 _aGoogle :
_bhow Google works /
_cEric Schmidt and Jonathan Rosenberg, with Alan Eagle.
250 _aFirst edition.
264 1 _aNew York :
_bGrand Central Publishing,
_c2014.
300 _axiv, 286 pages :
_billustrations ;
_c24 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references and index.
520 _a"Jack Welch's Straight from the Gut was once the essential primer for managers, but today's leaders need a new playbook. In HOW GOOGLE WORKS, Eric Schmidt and Jonathan Rosenberg distill their decades of working in the high-tech industry into a practical and fun-to-read guide for those who want to succeed in an ever-changing business landscape. The book offers how-to advice on strategy, corporate culture, talent, decision-making, innovation, communication and dealing with disruption. The authors explain how the confluence of three seismic changes--the internet, mobile, and cloud computing--has shifted the balance of power between consumer and corporation. The companies that thrive will be the ones that create superior products and attract a new breed of multi-faceted employees whom the authors dub "smart creatives." The management maxims are illustrated with previously unreported anecdotes from Google's corporate history. "Back in 2010, Eric and I created an internal class for Google managers focusing on the lessons the management team learned the hard way," says Rosenberg. "The class slides all said 'Google confidential' until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how Google empowers employees to succeed.""--
_cProvided by publisher.
610 2 0 _aGoogle (Firm)
_xManagement.
610 2 4 _aGoogle (Firma)
_xAdministración
_910218
650 0 _aInternet industry
_xManagement
_zUnited States.
650 4 _aIndustria del Internet
_9593
_zEstados Unidos
700 1 _912149
_aRosenberg, Jonathan,
_d1961-
700 1 _912150
_aEagle, Alan
700 1 _913825
_aPage, Larry
_d1973-
_eprologuista
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK