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010 _a 2018276958
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_2Uk
020 _a9781620402832
_q(hardback)
020 _a1620402831
_q(hardback)
020 _a1620402858
_q(paperback)
020 _a9781620402856
_q(paperback)
035 _a(OCoLC)ocn870098097
040 _aYDXCP
_beng
_cYDXCP
_erda
_dBTCTA
_dBDX
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041 _aeng
042 _alccopycat
050 0 0 _aHM1206
_bS785 2013
082 0 4 _a302.23/1
_223
100 1 _aStandage, Tom.
_eauthor.
_924762
245 1 0 _aWriting on the wall :
_bsocial media-- the first 2,000 years /
_cTom Standage.
260 _aNew York :
_bBloomsbury,
_c2013
264 1 _aNew York :
_bBloomsbury,
_c2013.
264 4 _c©2013
300 _aviii, 278 pages :
_billustrations ;
_c21 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references (pages 259-267) and index.
505 0 0 _tIntroduction: Cicero's web --
_tThe ancient foundations of social media: why humans are wired for sharing --
_tThe Roman media: the first social-media ecosystem --
_tHow Luther went viral: the role of social media in revolutions (1) --
_tPoetry in motion: social media for self-expression and self-promotion --
_tLet truth and falsehood grapple: the challenges of regulating social media --
_tAnd so to the coffeehouse: how social media promotes innovation --
_tThe liberty of printing: the role of social media in revolutions (2) --
_tThe sentinel of the people: tyranny, optimism, and social media --
_tThe rise of mass media: the centralization begins --
_tThe opposite of social media: media in the broadcast era --
_tThe rebirth of social media: from ARPANET to Facebook --
_tEpilogue: History retweets itself.
520 _aChronicles social media over two millennia, from papyrus letters that Cicero used to exchange news across the Empire to today, reminding us how modern behavior echoes that of prior centuries and encouraging debate and discussion about how we'll communicate in the future.
650 0 _aSocial media
_xHistory.
650 0 _aCommunication.
650 0 _aMass media.
650 0 _aSocial networks.
650 0 _aCommunication
_xHistory.
650 0 _aCommunication
_xEffect of technological innovations on.
650 7 _aCommunication.
_2fast
_0(OCoLC)fst00869952
650 7 _aMass media.
_2fast
_0(OCoLC)fst01011219
650 7 _aSocial media.
_2fast
_0(OCoLC)fst01741098
650 7 _aSocial networks.
_2fast
_0(OCoLC)fst01122678
655 7 _aHistory.
_2fast
_0(OCoLC)fst01411628
655 7 _aHistory.
_2lcgft
906 _a7
_bcbc
_ccopycat
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942 _2lcc
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