000 | 03671cam a2200469 i 4500 | ||
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001 | 20172084 | ||
003 | BJBSDDR | ||
005 | 20240510130407.0 | ||
007 | ta | ||
008 | 171108s2018 maua b 001 0 eng c | ||
010 | _a 2017049129 | ||
020 | _a9781633692701 (hardcover ; alk. paper) | ||
020 | _a1633692701 | ||
040 |
_aMH/DLC _beng _cMH _erda _dDLC |
||
041 | _aeng | ||
042 | _apcc | ||
050 | 1 | 4 |
_aHD 30.2 _bW422w 2018 |
082 | 0 | 0 | _a658/.05 |
100 | 1 |
_aWeill, Peter, _d1955- _935416 |
|
245 | 1 | 0 |
_aWhat's your digital business model? : _bsix questions to help you build the next-generation enterprise / _cPeter Weill, Stephanie L. Woerner. |
264 | 1 |
_aBoston, Massachusetts : _bHarvard Business Review Press, _c2018 |
|
300 |
_a239 pages : _billustrations ; _c25 cm |
||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
504 | _aIncludes bibliographical references (pages 203-219) and index. | ||
505 | 0 | _aIntroduction: Building the next-generation enterprise -- What is the digital threat - and opportunity? -- Which digital business model is best for your future? -- What's your digital competitive advantage? -- How will you connect using mobile and internet of things? -- Do you have the crucial capabilities to reinvent the enterprise? -- Do you have the leadership to make transformation happen?. | |
520 |
_aWhat is your digital business model? While many leaders of companies recognize the threat from digital--and the potential opportunity--they lack a common language or a compelling framework to help them assess it and, more importantly, to direct them. They don't know how to think about their digital business model. In this probing and practical book, Peter Weill and Stephanie Woerner provide much-needed tools, self-assessments, motivating examples, and key financial analyses of where the profits will likely be made. Based on five years of study at the MIT Center for Information Systems Research, the book provides a powerful yet simple framework that has been field-tested globally with more than a dozen senior management teams. The authors found that digitization is moving companies' business models on two dimensions: from value chains to digital ecosystems, and from a fuzzy understanding of the needs of end customers to a sharper one. Looking at these dimensions in combination results in four distinct business models, each with different capabilities: (1) Supplier, (2) Omni-channel, (3) Modular Producer, and (4) Ecosystem Driver. The framework helps companies clarify where they are currently in an increasingly digital business landscape and highlights what's needed to move toward another, higher-value digital business model. In meeting the growing challenge to "go digital," this smart book will help you grapple with the threats, respond to the opportunities, and create winning digital strategies.-- _cProvided by publisher |
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650 | 0 |
_aInformation technology _xManagement. |
|
650 | 4 |
_aTecnologías de la información _xAdministración _94019 |
|
650 | 4 |
_aAdministración de sistemas de información _913553 |
|
650 | 0 | _aStrategic planning. | |
650 | 4 |
_aPlanificación estratégica _9535 |
|
650 | 0 |
_aBusiness planning _xData processing. |
|
650 | 4 |
_aPlanificación empresarial _xProcesamiento de datos _935814 |
|
650 | 0 |
_aTechnological innovations _xManagement. |
|
650 | 4 |
_aInnovaciones tecnológicas en administración de empresas _935815 |
|
700 | 1 |
_aWoerner, Stephanie L. _935417 |
|
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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942 |
_2lcc _cBK |
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999 |
_c121089 _d121089 |