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008			070419s2007 enka 001 0 eng
010			_a 2007016444
035			_a(OCoLC)ocm85690629
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035			_a(OCoLC)85690629 _z(OCoLC)170922792
043			_ae------
050	1	4	_aK1401 _b.J65 2007
082	0	0	_a346.2404/8 _222
050	1	4	_bJ75 2007
100	1		_aJolly, Adam.
245	1	4	_aThe handbook of European intellectual property management : _bdeveloping, managing and protecting your company's intellectual property / _cAdam Jolly & Jeremy Philpott.
260			_aLondon ; _aPhiladelphia : _bKogan Page, _c2007.
300			_axl, 434 p. : _bill. (some col.) ; _c25 cm.
500			_a"In association with European Patent Office."
500			_aIncludes index.
505	0		_aEurope's IP architecture -- The strategic role of IP in European business -- IP in the knowledge economy -- IP and open innovation -- Managing patents as assets -- Europe's different IP cultures -- Patents -- Trade marks -- Copyright in Europe -- Designs -- Utility models -- Trade secrets -- Innovation rights -- Building an international knowledge business -- IP and proof of concept -- Business-university collaboration -- Managing IP in collaborative ventures -- Licensing as a growth strategy in Europe -- Innovation support in the new Europe -- Creating a patent position in Europe -- European patents : differences from the United States -- Prior art searching -- Portfolio building -- Patent exceptions -- Patent clearances -- Patents on a budget -- Issues in European copyright -- Copyright and the digital economy -- Digital policy management -- Digital distribution and Creative Commons -- Taking products and services to market across Europe -- Managing brand and design portfolios in Europe -- Building a strong (European) trade mark -- Defending brands -- Intellectual assets management -- Inventions by employees -- IP and the web -- Database rights -- Valuing IP, intangibles and goodwill -- Brand valuation -- The monetization of intellectual property -- Patent evaluation -- Raising finance through IP -- Investors and IP risks -- IP and acquisitions -- IP and private equity -- Germany -- The United Kingdom -- France -- Italy -- Spain -- The Nordic countries -- Benelux -- Ireland -- The accession states -- Litigation strategies for European IP registered rights -- Differences in patent litigation -- Opposition at the European Patent Office -- IP insurance..
650		0	_aIntellectual property _zEurope.
650		0	_aIntellectual property.
700	1		_aPhilpott, Jeremy.
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0716/2007016444.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0715/2007016444-d.html
938			_aBaker & Taylor _bBKTY _c60.00 _d60.00 _i0749449888 _n0007121163 _sactive
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