000			01734cam a22003375a 4500
001			109659
005			20230410115429.0
008			121113s2013 cou 000 0 eng
035			_a17527626
010			_a 2012953800
020			_a9781434705754
020			_a9780781409599
040			_aDLC _cDLC
042			_apcc
050	1	4	_aHD 58.8 _bR978r 2013
082	0	0	_a658.3145
100	1		_aRutland, Mark.
245	1	0	_aRelaunch : _bhow to stage an organizational comeback / _cMark Rutland.
250			_aFirst edition.
260			_aColorado Springs, Colorado : _bDavid C. Cook, _cc2013
300			_a206, p. ; _c22 cm.
505			_aPart 1. Learning the art of leadership : 1. My mother’s flower beds -- 2. Dream day and Mrs. Burkett -- 3. My turnaround leadership journey -- 4. Before the nuts and bolts: leadership as an art. Part 2. The seven steps of the turnaround : 5. Step 1: Facing institutional reality -- 6. Step 2: Communicating a vision -- 7. Step 3: Align market, message, and medium -- 8. Step 4: Creating an executable strategy -- 9. Step 5: Shifting culture -- 10. Step 6: Keeping an eye on quality -- 11. Step 7: Measuring and celebrating success. Part 3. Building the turnaround team : 12. Hiring for a turnaround -- 13. The troubling art of firing -- 14. Forming a board -- Epilogue: the inner life of a turnaround leader.
650		0	_aCorporate turnarounds.
650		0	_aOrganizational change.
650		0	_aLeadership.
650		4	_aLiderazgo empresarial.
650		4	_aCambio organizacional.
650		4	_aExito administrativo.
942			_2lcc _cbk
963			_aCaitlyn Carlson; phone: (719) 536-0100 x 3523; email: caitlyn.carlson@davidccook.com; bc: Jack.Campbell@DavidCCook.com
999			_c41013 _d41013