| 000 | 01736cam a2200409 i 4500 | ||
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| 999 |
_c42832 _d42832 |
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| 003 | BJBSDDR | ||
| 005 | 20241031062527.0 | ||
| 007 | ta | ||
| 008 | 151009s2016 nyu b 001 0 eng | ||
| 020 | _a9780231175449 (cloth : alk. paper) | ||
| 020 | _a0231175442 | ||
| 040 |
_aDLC _beng _cDLC |
||
| 041 | _aeng | ||
| 042 | _apcc | ||
| 050 | 1 | 4 |
_aHD 45 _bR725d 2016 |
| 082 | 0 | 0 | _a658.4/062 |
| 100 | 1 |
_aRogers, David L., _d1970- |
|
| 245 | 1 | 4 |
_aThe digital transformation playbook : _brethink your business for the digital age / _cDavid L. Rogers. |
| 264 | 1 |
_aNew York : _bColumbia Business School Pub., _c[2016] |
|
| 300 |
_axi, 278 pages : _c24 cm |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
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| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _aThe five domains of digital transformation: customers, competition, data -- Innovation, value -- Harness customer networks -- Build platforms, not just products -- Turn data into assets -- Innovate by rapid experimentation -- Adapt your value proposition -- Mastering disruptive business models. | |
| 650 | 0 |
_aTechnological innovations _xManagement. |
|
| 650 | 4 |
_aInnovaciones tecnológicas _xAdministración _97980 |
|
| 650 | 0 |
_aInformation technology _xManagement. |
|
| 650 | 4 |
_aTecnología de la información _xAdministración _94044 |
|
| 650 | 0 | _aNew products. | |
| 650 | 4 |
_aProductos nuevos _99585 |
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| 650 | 0 | _aStrategic planning. | |
| 650 | 0 |
_aPolítica mundial _ySiglo XXI _9538 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cBK |
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