| 000 | 00583nam a2200217 4500 | ||
|---|---|---|---|
| 001 | 14978 | ||
| 005 | 20230410115615.0 | ||
| 008 | 060907n1997 dr spa | ||
| 020 | _a0395728312 | ||
| 035 | _9funglode15103 | ||
| 041 | _aES | ||
| 050 | 1 | 4 | _aHF 5415 P947m 1997 |
| 100 | _aPride, William M | ||
| 245 | 1 |
_aMarketing : _bconceptos y estrategias / _cWilliam M. Pride, O. C. Ferrel |
|
| 250 | _a9 | ||
| 260 |
_aMéxico : _bMcGraw-Hill, _c1997 |
||
| 300 | _axxvii, 877 p. | ||
| 650 | 4 | _aMercadeo | |
| 700 | _aPride, William M \ Ferrel. O. C | ||
| 942 |
_2lcc _cbk |
||
| 999 |
_c44537 _d44537 |
||