000			02204cam a2200457Ma 4500
001			76906
003			BJBSDDR
005			20240207155453.0
007			ta
008			050809s2006 caua b 001 0 eng d
010			_a 2005023032
020			_a1412908973 (cloth)
020			_a9781412908979 (cloth)
020			_a1412908981 (pbk.)
020			_a9781412908986
029	1		_aZWZ _b108108341
035			_a(OCoLC)ocn172964083
035			_a(OCoLC)172964083
040			_aLVB _bfre _cLVB _dBAKER _dZWZ
041			_aeng
050	1	4	_aHM 263 _bJ87p 2006
082	0	0	_a303.3/75
100	1		_aJowett, Garth. _933925
245	1	0	_aPropaganda and persuasion / _cGarth S. Jowett and Victoria O'Donnell.
250			_a4th edition
260			_aThousand Oaks, Calif. : _bSage, _cc2006.
300			_axxii, 422 pages : _billustrations ; _c23 cm.
504			_aBibliography: pages 369-391.
505	0		_aWhat is propaganda, and how does it differ from persuasion? -- Propaganda through the ages -- Propaganda institutionalized -- Propaganda and persuasion examine -- Propaganda and psychological warfare -- How to analyze propaganda -- Propaganda in action : four case studies -- How propaganda works in modern society.
520			_aPropaganda and Persuasion, Fourth Edition is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the three previous editions, the Fourth Edition has been revised, updated, and expanded. Authors Garth S. Jowett and Victoria O'Donnell provide a cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory.
650		0	_aPropaganda.
650		0	_aPersuasion (Psychology)
650		6	_aPropagande.
650		6	_aPersuasion (Psychologie)
650		4	_aPropaganda _93704
650		4	_aPersuasión (Psicología) _94123
700	1		_aO'Donnell, Victoria _934248
856	4	1	_3Table des matiáeres _uhttp://www.loc.gov/catdir/enhancements/fy0657/2005023032-t.html
856	4	2	_3Resume de l'editeur _uhttp://www.loc.gov/catdir/enhancements/fy0657/2005023032-d.html
942			_2lcc _cBK
999			_c48094 _d48094