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008 100204s2010 enka b 001 0 eng
035 _a(OCoLC)ocn506250411
040 _aUKM
_cUKM
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015 _aGBB022142
_2bnb
016 7 _a015483828
_2Uk
019 _a457169413
020 _a9781408019023 (pbk.)
020 _a1408019027 (pbk.)
029 1 _aNLGGC
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029 1 _aCDX
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029 1 _aAU@
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035 _a(OCoLC)506250411
_z(OCoLC)457169413
050 1 4 _aHD
082 0 4 _a658.4012
_222
050 1 4 _aW819s 2010
100 1 _aWit, Bob de.
245 1 0 _aStrategy
_bprocess, content, context ; an international perspective /
_cBob de Wit, Ron Meyer.
250 _a4th ed.
260 _aAndover, Hampshire :
_bCengage Learning,
_c2010.
263 _a201003
300 _axxiv, 975 p.
_bill. ;
_c26 cm.
500 _aPrevious ed.: London: Thomson, 2004.
504 _aIncludes bibliographical references and index.
520 8 _aIn this book, the fundamental differences of opinion within strategic management are not ignored or smoothed over. The authors carefully guide the students through the many, often conflicting, perspectives in the field of strategy, in order to help them become true stategic thinkers.
650 0 _aStrategic planning.
650 0 _aStrategic planning
_vCase studies.
650 7 _aBusiness and Management.
_2eflch
700 1 _aMeyer, Ron,
_d1962-
938 _aYBP Library Services
_bYANK
_n100536716
938 _aCoutts Information Services
_bCOUT
_n11331729
938 _aBaker and Taylor
_bBTCP
_nBK0008607206
942 _2lcc
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946 _aFHM
994 _aC0
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999 _c66413
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