| 000 | 01031cam a2200337Ka 4500 | ||
|---|---|---|---|
| 001 | 42201 | ||
| 005 | 20230410124206.0 | ||
| 008 | 940420s1979 mx b 001 0 spa d | ||
| 035 | _a(OCoLC)ocm30302730 | ||
| 040 |
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| 020 | _a9684260458 | ||
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| 035 | _a(OCoLC)30302730 | ||
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| 049 | _aGRAL | ||
| 050 | 1 | 4 |
_aP 90 _bL614d 1979 |
| 100 | 1 | _aLerbinger, Otto. | |
| 245 | 1 | 0 |
_aDiseños para una comunicación persuasiva / _cOtto Lerbinger ; Miguel Salas Sánchez, Luis Albarrán. |
| 260 |
_aMéxico, D. F. : _bEditorial El Manual Moderno, _c1979. |
||
| 300 |
_a298 p. ; _c19 cm. |
||
| 440 | 0 | _aSerie PC | |
| 504 | _aIncluye referencias bibliográficas e índice. | ||
| 500 | _aTraducción de: Designs for persuasive communication. | ||
| 650 | 0 | _aCommunication. | |
| 650 | 0 | _aPersuasion (Psychology). | |
| 700 | 1 |
_aSalas Sánchez, Miguel., _etr. |
|
| 700 | 1 |
_aAlbarrán, Luis., _etr. |
|
| 942 |
_2lcc _cbk |
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| 946 | _almminaya | ||
| 994 |
_aC0 _bDRFGD |
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