Harvard business review on the persuasive leader /

Harvard business review on the persuasive leader / Persuasive leader Harvard Business Review. - Boston, MA : Harvard Business Press, 2008. - vii, 205 p. ; 21 cm. - Harvard business review paperback series . - Harvard business review paperback. .

Reimpression d'articles dejáa parus dans le Harvard business review. "Ideas with impact" -- Couv.

The necessary art of persuasion / Jay Conger --
Harnessing the science of persuasion / Robert B. Cialdini --
Moving mountains / L.M. Baker, Jr. ... and others --
Change the way you persuade / Gary A. Williams and Robert B. Miller --
Radical change, the quiet way / Debra Meyerson --
Why people follow the leader: the power of transference / Michael Maccoby --
What you don't know about making decisions / David A. Garvin and Michael A. Roberto --
Change through persuasion / David A. Garvin and Michael A. Roberto.

More companies are shifting from command-and-control hierarchies to flat management structures. To get work done through others under these conditions (your central job as a manager), you need to excel at persuading others--including those over whom you have no formal authority. In this book, you'll discover techniques for honing your persuasive powers, such as: Ways to strengthen your credibility and connect emotionally with others; How to appeal to six deeply rooted human needs in crafting your proposals; How to motivate people to give their best on the job; Strategies for adapting your persuasive tactics to your listeners' decision-making styles

9781422124994 1422124991


Leadership--Aspect psychologique.
Persuasion (Psychologie)
Personnel--Motivation.
Prise de decision.
Changement organisationnel.
Leadership--Psychological aspects.
Persuasion (Psychology)
Employee motivation.
Decision making.
Organizational change.
Liderazgo
Persuasión (Psicología)
Motivación del empleado
Toma de decisiones
Cambio organizacional

HD 57.7 / H339 2008

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