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Start your own business : the only startup book you'll ever need / Rieva Lesonsky, Entrepreneur Media, Inc

Contributor(s): Material type: TextTextLanguage: English Publisher: [Irvine, Calif.] : Entrepreneur Press, 2004Edition: 3rd editionDescription: 778 pages : illustrations ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781932156652
  • 1932156658
Subject(s): DDC classification:
  • 658/.041
LOC classification:
  • HD 62.5 S796 2004
Contents:
Taking the plunge: Get ready to be an entrepreneur Good idea!: How to get an idea for your business Good timing: Should you launch your business part or full time? Build it or buy it?: Starting a business vs. buying one Choose your target: Defining your market If you build it, will they come?: Conducting market research The name game: Naming your business Make it legal: Choosing a business structure Plan of attack: Creating a winning business plan Call in the pros: Hiring a lawyer and an accountant All in the family: Financing starts with yourself and friends and relatives Nothing ventured, nothing gained: How to find and attract investors Looking for loans: The ins and outs of debt financing Fed funds: How to get government loans What's your deal?: Negotiating successfully / Cliff Ennico Site seeking: Choosing a location for your business Looking good: Creating a professional image Stock answers: The lowdown on inventory It's in the mail: Setting up mailing systems Charging ahead: Offering your customers credit Cover your assets: Getting business insurance Staff smarts: Hiring employees Perk up: Setting employee policies and benefits Buyer's guide: Business equipment basics Business 24/7: Using technology to boost your productivity Net works: Building your company website Keep in touch: Using technology to stay connected Brand aid: Building a brand Marketing genius: Advertising and marketing your business Talking points: How to promote your business Sell it!: Effective selling techniques Now serving: Offering superior customer service Net sales: Online advertising and marketing Social studies: Social media marketing Can you relate?: Social media networking Keeping score: The basics of bookkeeping / J. Tol Broome Jr Making a statement: How to create financial statements / J. Tol Broome Jr On the money: Effectively managing your finances / J. Tol Broome Jr Pay day: How to pay yourself Tax talk: What you need to know about your taxes / Joan Szabo Appendix: Business and government resources
Summary: Whether you're just thinking about starting a business, have taken the first steps, or already own your own business, this comprehensive, easy-to-understand guide can help ensure your success. Written in a friendly, down-to-earth style, Start Your Own Business walks you through every step of the start-up process, from evaluating your business idea to laying the groundwork to running day-to-day operations. You'll learn how to conduct market research, choose a business structure, create a winning business plan, handle your bookkeeping and taxes, run your business from home, and much more. Dozens of sample forms, work sheets, charts, graphs and illustrations make understanding even the most complex business issues a breeze. Book jacket."
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Holdings
Item type Current library Home library Collection Shelving location Call number Copy number Status Date due Barcode
Libro Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Ciencias Sociales Ciencias Sociales (3er. Piso) HD 62.5 S796 2004 (Browse shelf(Opens below)) 1 Available 00000170229

Revised edition of Start your own business : the only startup book you'll ever need, 5th ed., published in 2010.

Includes index.

Taking the plunge: Get ready to be an entrepreneur
Good idea!: How to get an idea for your business
Good timing: Should you launch your business part or full time?
Build it or buy it?: Starting a business vs. buying one
Choose your target: Defining your market
If you build it, will they come?: Conducting market research
The name game: Naming your business
Make it legal: Choosing a business structure
Plan of attack: Creating a winning business plan
Call in the pros: Hiring a lawyer and an accountant
All in the family: Financing starts with yourself and friends and relatives
Nothing ventured, nothing gained: How to find and attract investors
Looking for loans: The ins and outs of debt financing
Fed funds: How to get government loans
What's your deal?: Negotiating successfully / Cliff Ennico
Site seeking: Choosing a location for your business
Looking good: Creating a professional image
Stock answers: The lowdown on inventory
It's in the mail: Setting up mailing systems
Charging ahead: Offering your customers credit
Cover your assets: Getting business insurance
Staff smarts: Hiring employees
Perk up: Setting employee policies and benefits
Buyer's guide: Business equipment basics
Business 24/7: Using technology to boost your productivity
Net works: Building your company website
Keep in touch: Using technology to stay connected
Brand aid: Building a brand
Marketing genius: Advertising and marketing your business
Talking points: How to promote your business
Sell it!: Effective selling techniques
Now serving: Offering superior customer service
Net sales: Online advertising and marketing
Social studies: Social media marketing
Can you relate?: Social media networking
Keeping score: The basics of bookkeeping / J. Tol Broome Jr
Making a statement: How to create financial statements / J. Tol Broome Jr
On the money: Effectively managing your finances / J. Tol Broome Jr
Pay day: How to pay yourself
Tax talk: What you need to know about your taxes / Joan Szabo
Appendix: Business and government resources

Whether you're just thinking about starting a business, have taken the first steps, or already own your own business, this comprehensive, easy-to-understand guide can help ensure your success. Written in a friendly, down-to-earth style, Start Your Own Business walks you through every step of the start-up process, from evaluating your business idea to laying the groundwork to running day-to-day operations. You'll learn how to conduct market research, choose a business structure, create a winning business plan, handle your bookkeeping and taxes, run your business from home, and much more. Dozens of sample forms, work sheets, charts, graphs and illustrations make understanding even the most complex business issues a breeze. Book jacket."

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