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The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff / Clara Shih.
Material type:
TextPublication details: Boston : Prentice Hall, c2009.Description: xiv, 236 p. : ill., map ; 23 cmISBN: - 9780137152223 (pbk. : alk. paper)
- 0137152221 (pbk. : alk. paper)
- 658.8/72
- HD 30.37 S555f 2009
Contents:
The fourth revolution -- The evolution of digital media -- Social capital from networking online -- Social sales -- Social network marketing -- Social innovation -- Social recruiting -- Engage your customers -- Get your message across -- Build and manage your relationships -- Corporate governance and strategy -- The future of social business.
| Item type | Current library | Home library | Collection | Shelving location | Call number | Vol info | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|---|---|
Libro
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Biblioteca Juan Bosch | Biblioteca Juan Bosch | Ciencias Sociales | Ciencias Sociales (3er. Piso) | HD 30.37 S555f 2009 (Browse shelf(Opens below)) | 1 | 1 | Available | 00000108480 |
Browsing Biblioteca Juan Bosch shelves, Shelving location: Ciencias Sociales (3er. Piso), Collection: Ciencias Sociales Close shelf browser (Hides shelf browser)
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| HD 30.37 H726s 2005 Starting an online business for dummies / | HD30.37 .J64 2009 Six pixels of separation : everyone is connected : connect your business to everyone / | HD 30.37 M379d 1997 The digital estate : strategies for competing, surviving, and thriving in an internetworked world / | HD 30.37 S555f 2009 The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff / | HD 30.37 S557s 2007 Send : the essential guide to email for office and home / | HD 30.37 S557s 2008 Send : why people email so badly and how to do it better / | HD 30.37 T693e 2011 Empresas en la nube : ventajas y retos del Cloud Computing / |
Includes index.
The fourth revolution -- The evolution of digital media -- Social capital from networking online -- Social sales -- Social network marketing -- Social innovation -- Social recruiting -- Engage your customers -- Get your message across -- Build and manage your relationships -- Corporate governance and strategy -- The future of social business.
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