Persuasive writing : how to harness the power of words / Peter Frederick.
Material type:
- 0273746138 (pbk.)
- 808
- HF 5718.3 F852p 2011
Item type | Current library | Home library | Collection | Shelving location | Call number | Vol info | Status | Date due | Barcode |
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Biblioteca Juan Bosch | Biblioteca Juan Bosch | Ciencias Sociales | Ciencias Sociales (3er. Piso) | HF 5718.3 F852p 2011 (Browse shelf(Opens below)) | 3 | Available | 00000117591 |
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HF 5718.3 A316p 2013 A practical guide to business writing / | HF 5718.3 C213b 2016 Business writing today : a practical guide / | HF 5718.3 C213t 2010 The truth about the new rules of business writing / | HF 5718.3 F852p 2011 Persuasive writing : how to harness the power of words / | HF 5718.3 G234h 2012 HBR guide to better business writing / | HF 5718.3 S571s 2013 Simple : conquering the crisis of complexity / | HF 5718.5 B787h 1992 How to write proposals that produce / |
Includes index.
What is persuasive writing? -- Tools for persuasive writing -- Persuasion : beyond logic -- Commercial break : advertisement slogans -- Conciseness equals clarity -- Verbs equal vigour -- Mistakes -- Planning and structuring -- Layout, fonts and formatting -- Tips for common documents -- Persuasion : the dark arts.
A combination of effective writing, decision-making and persuasion. Designed for everyday use, this book offers practical advice to help readers write concise, convincing and effective documents.
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