Técnicas de la motivación publicitaria / Joachim Marcus-Steiff ; traducción de M. Sagittaire.
Material type:
TextPublication details: Buenos Aires : Ediciones Troquel, 1968.Description: 232 p. : il. ; 20 cmSubject(s): LOC classification: - HF 5823 M322t 1968
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Biblioteca Juan Bosch | Biblioteca Juan Bosch | Ciencias Sociales | Ciencias Sociales (3er. Piso) | HF 5823 M322t 1968 (Browse shelf(Opens below)) | 1 | 1 | Available | 00000045568 |
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| HF 5823 K48c 1999 Can't buy my love : how advertising changes the way we think and feel / | HF 5823 L579m 2001 Mitoanálisis de la publicidad / | HF 5823 L834d 2012 Damn good advice (for people with talent!) : how to unleash your creative potential by America's master communicator / | HF 5823 M322t 1968 Técnicas de la motivación publicitaria / | HF 5823 M385m 1957 La motivación en publicidad : una guía para la estrategia publicitaria / | HF 5823 M435p 1991 La publicidad / | HF 5823 M435p 2000 La publicidad : nueva edición revisada y ampliada / |
Bibliografía: p. 195-232.
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