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The credible company : communicating with today's skeptical workforce / Roger D'Aprix.

By: Material type: TextTextLanguage: Eng Publication details: San Francisco : Jossey-Bass, c2009.Description: xxiii, 157 p. : ill. ; 24 cmISBN:
  • 0470274743 (cloth)
  • 9780470274743 (cloth)
Subject(s): DDC classification:
  • 658.4/5 22
LOC classification:
  • HF5549.5.C6 D999 2009
Online resources:
Contents:
A morality tale -- Information -- Needs on the job -- Face-to-face -- Openness -- Research -- Marketplace -- Strategy.
Summary: In The Credible Company , communication expert Roger D'Aprix provides a logical and tested strategy to inform skeptical employees in a time of turbulent change. With information being the lifeblood of today's intellectual-capital assembly line, D'Aprix explains, the internal communication task has taken on an unprecedented importance.
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Holdings
Item type Current library Home library Collection Shelving location Call number Vol info Copy number Status Date due Barcode
Libro Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Ciencias Sociales Ciencias Sociales (3er. Piso) HF5549.5.C6 D999 2009 (Browse shelf(Opens below)) 4 1 Available 00000110502

Includes bibliographical references (p. 147) and index.

A morality tale -- Information -- Needs on the job -- Face-to-face -- Openness -- Research -- Marketplace -- Strategy.

In The Credible Company , communication expert Roger D'Aprix provides a logical and tested strategy to inform skeptical employees in a time of turbulent change. With information being the lifeblood of today's intellectual-capital assembly line, D'Aprix explains, the internal communication task has taken on an unprecedented importance.

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